Elista has introduced a new series of QLED Google TVs in India, expanding its smart TV lineup with models designed for various consumer needs. These TVs come in 32-inch HD, 43-inch Full HD, and 55-inch 4K UHD sizes, combining quality display technology with the convenience of the Google TV ecosystem.

Key Highlights

Launched in three sizes: 32-inch HD, 43-inch FHD, and 55-inch 4K UHD.

QLED display with bezel-less design.

Powered by Google TV with voice control and Google Assistant.

Select models feature a 48W Dolby Audio soundbar.

Supports dual-band Wi-Fi, Chromecast, and HDMI ports.

Part of the “Make in India” initiative.

Premium Visuals with QLED Display

All models in the new Elista lineup feature QLED panels with a bezel-less design, offering more immersive visuals. The top-end 55-inch model supports 4K UHD resolution with HDR10, delivering sharp details and enhanced contrast. The 43-inch and 32-inch TVs offer Full HD and HD resolutions respectively, catering to budget-conscious users while maintaining decent picture quality.

Audio and Connectivity

Select variants of the Elista QLED Google TVs come with a powerful 48W Dolby Audio soundbar, enhancing the entertainment experience with richer sound. For connectivity, all models support dual-band Wi-Fi (2.4GHz and 5GHz), enabling smoother and faster streaming. The TVs also feature two HDMI ports for easy integration with external devices such as gaming consoles, set-top boxes, and sound systems. Built-in Chromecast allows wireless content sharing from smartphones and tablets.

Smart Features with Google TV

Running on the latest Google TV interface, Elista’s smart TVs offer a seamless user experience with content recommendations, smart home integration, and access to a wide range of apps. Users can control the TV using voice commands via Google Assistant, search content hands-free, and mirror their smartphone screens for more interactive use.

Performance and Storage

The 55-inch variant is equipped with 2GB RAM and 16GB of internal storage, while the 32-inch and 43-inch models feature 1.5GB RAM and 8GB storage. These configurations ensure smooth performance for streaming, app browsing, and smart functionalities.

Supporting Make in India

Aligned with the Government of India’s “Make in India, for the world” campaign, Elista manufactures its new QLED TV range at a dedicated facility in Kadappa, Andhra Pradesh. The company aims to reach Rs. 1,500 crore in revenue by 2026, with Rs. 500 crore expected from domestic sales and the rest from global exports.

Pricing and Availability

The new QLED Google TVs from Elista are priced as follows:

32-inch HD QLED: Rs. 23,990

43-inch FHD QLED: Rs. 35,990

55-inch 4K UHD QLED: Rs. 69,990

These models are now available across India through major retail partners.

Conclusion

With competitive pricing, Google TV features, and a strong push for local manufacturing, Elista’s new QLED Google TV series offers a compelling option for Indian consumers. Whether you’re seeking an affordable smart TV or a feature-rich 4K experience, this new range has something for everyone.