FUJIFILM India has unveiled its latest innovation in medium format photography with the launch of the GFX100RF — the first fixed-lens digital camera in the renowned GFX lineup. Designed to offer portability without compromising on image quality, the GFX100RF packs professional-grade features into a compact, lightweight body weighing just 735 grams.

Key Highlights

FUJIFILM’s first GFX camera with a fixed lens

Lightest GFX model to date at 735g

102MP large-format CMOS II sensor

X-Processor 5 imaging engine

Advanced autofocus and AI-based subject detection

4K/30P 10-bit video recording support

Design and Build Quality

The GFX100RF sets a new benchmark for compact medium-format cameras. It features a machined aluminum top plate, lens ring, and bottom plate, all carved from solid metal blocks to ensure a durable and refined finish. FUJIFILM maintains its commitment to ergonomics and aesthetics with dials and controls inspired by analog design, now complemented by a fresh user interface.

Display and Viewfinder

The camera is equipped with a 3.15-inch two-axis tilt LCD touchscreen (2.1M dots) for flexible composition and review, alongside a high-resolution 5.76M-dot OLED electronic viewfinder offering 0.84x magnification. The EVF minimizes distortion and blur during off-center viewing, ensuring precise framing and clarity.

Sensor and Processor

At the heart of the GFX100RF lies the GFX 102MP CMOS II sensor paired with the powerful X-Processor 5. This combination delivers exceptional image quality with wide dynamic range, reduced noise, accurate color reproduction, and faster processing speeds. The camera supports multiple file formats, including JPEG, HEIF (10-bit), RAW (14/16-bit), and TIFF.

Fixed Lens System

The GFX100RF features a non-interchangeable FUJINON 35mm F4 lens (equivalent to 28mm in 35mm format) with a short back focus for a more compact body. The lens construction includes 10 elements in 8 groups with 2 aspherical elements to reduce distortion. It also features:

Nano GI coating to suppress ghosting and flare

Minimum focusing distance of 20 cm

Built-in 4-stop ND filter — a first for the GFX series

Leaf shutter for flash sync at all shutter speeds

Versatile Framing Options

A dedicated Aspect Ratio Dial on the rear allows quick switching between nine aspect ratios, including newly introduced 3:4 and panoramic 17:6 formats. The Digital Teleconverter Lever lets users switch instantly between equivalent focal lengths of 36mm, 50mm, and 63mm, providing added flexibility for framing.

Autofocus and AI Capabilities

Enhanced autofocus performance is driven by updated algorithms, enabling high-precision face and eye detection. The camera’s AI-based subject recognition system detects and tracks animals, birds, vehicles, and aircraft. It also offers continuous AF with touch-enabled tracking for both stills and video.

Video Performance

Geared for hybrid shooters, the GFX100RF supports 4K video recording at 30P in 10-bit 4:2:2 color depth. It also offers:

F-Log2 for cinematic color grading with over 13 stops of dynamic range

ISO 100 base sensitivity for clean footage

Digital IS (image stabilization) in video mode

Support for Apple ProRes, H.265, H.264 codecs

Integration with Frame.io Camera to Cloud for direct upload

Storage and Battery Life

The GFX100RF supports SD cards up to 2TB with UHS-I and UHS-II compatibility, and also allows SSD connections. Battery performance offers approximately 820 still images or 100 minutes of 4K video (29.97p) per charge, powered by the NP-W235 lithium-ion battery.

Included Accessories

FUJIFILM includes several premium accessories in the box:

Aluminum lens hood and adapter ring

Rope-style shoulder strap — a first in the GFX series

PRF-49 protective filter with adapter for added weather resistance

Connectivity Options

The GFX100RF includes a wide range of connectivity features:

USB Type-C (10Gbps)

HDMI Micro (Type D)

Wi-Fi 802.11a/b/g/n/ac

Bluetooth 4.2

Price and Availability in India

The FUJIFILM GFX100RF is priced at Rs. 5,49,999. While FUJIFILM has not specified an exact release date, the camera is expected to hit the shelves soon at select retail and online platforms.

Conclusion

With the launch of the GFX100RF, FUJIFILM redefines medium-format portability. This fixed-lens marvel brings uncompromised image quality, a sleek and durable design, advanced autofocus, and professional video tools in a travel-friendly form. For creators seeking a compact yet powerful imaging solution, the GFX100RF could be a game-changing addition to the photographic toolkit.