Matter Motor, a subsidiary of Matter Energy, is set to launch the highly anticipated Matter Aera electric bike in India on May 17th, 2023. This electric bike will mark a significant milestone as it will be the first electric bike in India to feature a gearbox, offering a unique riding experience.
The Matter Aera will be available in two variants and can be booked through the company’s official website as well as Flipkart’s e-commerce platform. Let’s delve into the details of this groundbreaking electric bike.
Expanding Reach: Matter Aera’s Availability and Competition
The Matter Aera electric bike will initially be launched in 25 Indian cities, including Mumbai, Pune, Delhi NCR, Chennai, Hyderabad, Bhubaneswar, Guwahati, and more. By catering to the premium electric two-wheeler segment, the Matter Aera may encounter indirect competition from other electric two-wheelers such as the Ola S1 Pro, Ather 450X, Bajaj Chetak, and TVS iQube.
Revolutionary Gearbox Integration
Setting itself apart from other electric bikes, the Matter Aera will be equipped with a gearbox, making it the first of its kind in India. While most electric vehicles rely on electronic gearboxes that simulate the functionality of mechanical gearboxes, Matter Aera brings an actual gearbox to enhance the riding experience.
Booking Details and Variants
Enthusiasts and prospective buyers can book the Matter Aera electric bike through the company’s official website and Flipkart’s e-commerce platform. Bookings are expected to commence shortly, allowing riders to secure their electric bikes. The Matter Aera will be available in two variants: the Matter Aera 5000 and the Matter Aera 5000+.
Pricing for Matter Aera in India
The Matter Aera electric bike will be priced competitively to attract buyers in the premium electric two-wheeler market. The Matter Aera 5000 variant will be priced at Rs 1.44 lakh, while the higher-end Matter Aera 5000+ variant will be priced at Rs 1.54 lakh. These prices are ex-showroom and include FAME II subsidies, excluding any additional state subsidies.
With its groundbreaking gearbox integration, extensive availability, and competitive pricing, the Matter Aera electric bike aims to make a significant impact in the Indian electric two-wheeler market. Stay tuned for the official launch on May 17th to witness the unveiling of this innovative and eco-friendly mode of transportation.
