Elon Musk, the CEO of Tesla and SpaceX, has made waves once again, but this time it’s not for launching a rocket or unveiling a new electric car. On April 1st, 2023, Musk announced on Twitter that he had changed the platform’s iconic bird logo to a doge meme. The image of Kabosu, the Shiba Inu that served as the inspiration for the popular Doge meme, will now be displayed on Twitter’s loading screen and homepage.

Musk shared a screenshot of a conversation with a Twitter user, suggesting that Twitter should “just buy Twitter” and “change the bird logo to a doge.” He then answered with a joking response “Haha that would be wiped out.” While it’s unclear whether Musk’s announcement was an elaborate April Fool’s Day joke, the move has caused a stir on social media.

The change in the logo has also had an impact on the price of Dogecoin, the cryptocurrency that was inspired by the Doge meme. The price of Dogecoin has reportedly increased by 10% following Musk’s announcement, although it remains below its all-time high in May 2021. This has led some to speculate that Musk’s move was a ploy to boost the price of Dogecoin, which he has previously endorsed on social media.

However, this isn’t the only controversy surrounding Musk and Dogecoin. A $258 million racketeering suit against Musk alleges that he set up a pyramid scheme to promote Dogecoin. The lawsuit claims that Musk and other celebrities used their influence to encourage people to buy Dogecoin, causing the price to rise, and then sold their own holdings for a profit, causing the price to plummet.

In addition to changing the Twitter logo, Musk also announced that all heritage accounts on the platform would lose their blue verification marks from April 1st. While some users have criticized Musk for this move, citing concerns about the spread of misinformation, others have applauded the decision, saying that verification should be based on more than just the age of an account.