The Flipkart Big Billion Days (TBBD) 2024 is back, starting from September 27, 2024, offering an exciting lineup of deals and discounts. In its 11th edition, this year’s event promises an improved shopping experience, boosted by technology, seller support, and exclusive offers. With significant investments in infrastructure and technology, Flipkart aims to make TBBD 2024 the largest and most engaging sale to date.
Key Points:
Sale Dates: The Flipkart Big Billion Days sale will run from September 27 to October 6, 2024.
Early Access: VIP and Flipkart Plus members get early access starting on September 26.
New Fulfillment Centers: Flipkart has opened 11 new fulfillment centers to handle increased demand.
Job Creation: The sale has led to the creation of over 1 lakh jobs across India.
AI-Powered Shopping: Flippi 2.0, a GenAI-powered chatbot, and video commerce are new tech features.
Same-Day Delivery: More than 2 lakh SKUs are eligible for same-day delivery across 20+ cities.
Exclusive Discounts: Partnering with HDFC Bank for 10% instant discounts, with additional cashback offers via the Flipkart Axis Bank Credit Card.
Travel Deals: Flipkart’s travel service Cleartrip offers hotel stays starting at Rs. 2,499 and domestic flights starting at Rs. 999.
Tech-Powered Shopping Experience
Flipkart is introducing several new technologies for TBBD 2024 to make shopping more interactive and customer-friendly:
Video Commerce: Engaging live sessions with brands showcasing exclusive products and offers.
Flippi 2.0: A GenAI-powered chatbot to answer frequently asked questions, simplifying the shopping process for customers.
3D Product Explainers & Virtual Try-Ons: Flipkart has added immersive shopping experiences with 3D explainer videos and virtual try-ons for items like watches.
SuperCoins & FireDrops: Customers can earn SuperCoins by completing tasks on Flipkart UPI, thanks to the gamified FireDrops platform.
Focus on Sellers and Small Businesses
Flipkart has expanded its seller network to enable more businesses to participate in TBBD 2024. The launch of the Big Sale of Small Things on September 15, 2024, gave sellers an early start, allowing them to take full advantage of the festive season.
Moreover, Flipkart is offering 20% higher seller rewards, with 4,500 sellers participating in conclaves held across the country. The company’s Samarth program also celebrated five years of supporting small businesses, benefitting 1.8 million livelihoods and helping preserve traditional arts.
Delivery, Product Assurance, and Logistics
Flipkart has ramped up its logistics infrastructure to ensure smooth deliveries during the sale. More than 2 lakh products will be eligible for same-day delivery across 20 cities, ensuring that customers receive their purchases promptly. The company has also introduced stricter product quality checks, ensuring that customers receive high-quality items.
Special Bank Offers and Payment Options
Partnering with HDFC Bank, Flipkart will provide 10% instant discounts on credit and debit card transactions, including EMI options. Customers using the Flipkart Axis Bank Credit Card will receive 5% unlimited cashback on all purchases. Additionally, No Cost EMI and Flipkart Pay Later options, along with cashback on Flipkart UPI transactions, provide customers with more flexibility in making purchases.
Travel and Fashion Deals
Flipkart’s Cleartrip travel platform will provide attractive travel deals, including:
Hotel stays start at Rs. 2,499.
Domestic flights beginning at Rs. 999.
Customers shopping on Flipkart or Myntra can enjoy additional travel savings, with up to 15% off on hotels and Rs. 1 flight cancellations.
Early Access and Exclusive Member Benefits
Flipkart VIP members will enjoy early access to TBBD 2024 on September 26, with exclusive offers and additional benefits. VIP members stand a chance to win up to Rs. 10,000 by having their cart value refunded, and they can avail exclusive deals through SuperCoin redemptions.
Availability and Product Range
The Big Billion Days Sale will run from September 27 to October 6, 2024, offering some of the year’s best deals on categories like home appliances, electronics, fashion, and beauty products. For customers seeking budget-friendly options, Flipkart’s Shopsy platform offers access to over 160 million products at competitive prices, with special discounts available for first-time users.
Conclusion
With new tech-driven shopping experiences, an expanded seller network, and exclusive partnerships, the Flipkart Big Billion Days 2024 is set to be a major highlight of the year’s festive season. Whether it’s electronics, fashion, home appliances, or travel deals, customers can look forward to a comprehensive shopping experience from September 27 to October 6, 2024. Make sure to mark your calendars and take advantage of the early access for VIP and Plus members starting September 26.
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