Samsung has launched its new Bespoke AI Double Door Refrigerator series in India, offering advanced AI-driven features tailored to meet the modern consumer’s needs. This launch follows the introduction of Samsung’s Bespoke AI front-load washing machines, further expanding the brand’s range of innovative home appliances. With a focus on energy efficiency, smart home integration, and versatile design, these refrigerators are set to redefine the kitchen experience.

Key Points

Launch: Samsung introduces the Bespoke AI Double Door Refrigerator series in India.

Advanced Features: Includes SmartThings AI Energy Mode, Smart Lighting, and Twin Cooling Plus.

Customization: Convertible 5-in-1 mode for flexible storage options.

Pricing: Starts at Rs. 64,990, available in various finishes and sizes.

Features

SmartThings AI Energy Mode: This feature intelligently analyzes your usage patterns to optimize energy consumption, potentially reducing energy usage by up to 10%. It ensures that the refrigerator operates efficiently, contributing to lower energy costs.

SmartThings Home Care: The refrigerator’s SmartThings Home Care feature monitors and diagnoses operational issues by comparing past and current data. It offers maintenance tips to keep the appliance in top condition, extending its lifespan and enhancing energy efficiency.

Smart Lighting: Samsung has integrated smart lighting features, including a dimming mode and ‘gentle lighting’ that adjusts automatically based on the time of day. These settings can be controlled via the SmartThings App, offering convenience and ambiance in the kitchen.

Convertible 5-in-1: The Convertible 5-in-1 mode allows the refrigerator to adapt to different storage needs with five conversion settings. This flexibility ensures ample space for groceries, leftovers, or special occasions.

Twin Cooling Plus: The Twin Cooling Plus system uses separate evaporators and fans for the fridge and freezer compartments. This technology maintains high moisture levels, prevents odor mixing, and keeps food fresher for longer.

Active Fresh Filter+: This feature purifies the air inside the refrigerator, eliminating up to 99.99% of bacteria and neutralizing odors. The air is constantly sterilized by an activated carbon filter, ensuring a clean and fresh environment for your food.

Power Cool and Power Freeze: These functions allow users to quickly chill beverages or freeze food items, providing rapid cooling when needed most.

Digital Inverter Compressor: The Digital Inverter Compressor provides consistent cooling, reduces energy consumption, and minimizes wear and tear. It is backed by a 20-year warranty, ensuring long-term reliability and performance.

Specifications

Capacity Options:

396L

419L

465L

Finishes Available:

Black Glass

Black Matt

Luxe Black

Elegant Inox

Refined Inox

Key Technologies:

SmartThings AI Energy Mode

Twin Cooling Plus

Active Fresh Filter+

Convertible 5-in-1

Power Cool and Power Freeze

Digital Inverter Compressor with a 20-year warranty

Pricing and Availability

The Samsung Bespoke AI Double Door Refrigerator series is priced as follows:

396L: Rs. 64,990

419L: Rs. 69,990

465L: Rs. 72,990

These refrigerators are available for purchase on Samsung.com, in retail stores, and through various e-commerce platforms across India.

Conclusion

Samsung’s Bespoke AI Double Door Refrigerators represent a significant advancement in home appliance technology, combining AI-driven features with customizable design options. With their focus on energy efficiency, smart home integration, and versatile storage solutions, these refrigerators are ideal for modern Indian households looking for both functionality and style. Whether you need a refrigerator for a large family or simply want to upgrade to the latest in kitchen technology, Samsung’s new series offers a compelling choice.