Truecaller, the popular Swedish caller ID and spam-blocking platform, has introduced a new security feature called Secure Calls, designed to help businesses make authenticated calls to customers. This move comes as part of the company’s continued push to combat phishing scams and spoofed calls, which have become rampant globally. The Secure Calls feature adds a visible layer of trust for recipients, allowing them to distinguish genuine business calls from potential fraud.

What Is Truecaller Secure Calls?

Secure Calls is a newly launched feature available under the Truecaller for Business subscription plan. It acts as a digital signature for verified businesses, displaying a golden lock icon and a “Secure Call” label when they contact customers. This not only validates the authenticity of the call but also provides peace of mind to users who are increasingly wary of unknown numbers.

Unlike the basic verified badge that Truecaller already offers, Secure Calls functions on a call-by-call authentication system, ensuring that each outbound call from a registered business is validated in real time using Truecaller’s proprietary backend infrastructure.

Why Is This Important?

The rise of cyber fraud and impersonation scams—where fraudsters pose as legitimate businesses—has made phone call verification essential. Industries like banking, real estate, e-commerce, and customer support often make thousands of outbound calls daily. Without proper verification, even legitimate calls are often ignored or marked as spam.

Secure Calls directly addresses this issue, giving users a clear indication that the incoming call is genuinely from the business it claims to be. This ensures better communication, increased pickup rates, and a significantly lower chance of fraudulent engagement.

Global Availability and Early Adoption

Truecaller has confirmed that Secure Calls is now available worldwide for all businesses enrolled in the Truecaller for Business platform. The feature is being rolled out globally with the aim of redefining how businesses connect with their customers across borders.

One of the early adopters of the feature is NoBroker, a Bengaluru-based proptech company that deals with high volumes of customer interaction. Their successful integration sets a strong precedent for other businesses operating in sectors where trust and fast communication are vital.

How It Works

Here’s how the Secure Calls feature operates:

Business Enrolment: The business must be a Truecaller for Business subscriber.

Backend Authentication: Each outgoing call is authenticated via Truecaller’s backend before it reaches the user.

Visual Confirmation: If verified, the recipient sees a golden lock icon along with a “Secure Call” tag on their Truecaller pop-up screen.

Real-Time Verification: This process happens automatically, with no delays or manual approvals required.

This system offers a real-time verification shield, helping individuals confidently answer calls from banks, e-commerce delivery teams, customer care centres, or tech support desks.

What Truecaller Says

Fredrik Kjell, Chief Operating Officer at Truecaller, emphasized the significance of the update:

“Secure Calls now provides call-by-call assurance through an automated signing process. The clear visual indicators within Truecaller will immediately inform users that the incoming call is verified as a Secure Call.”

This shows Truecaller’s strong commitment to elevating user trust and promoting safe digital communication.

Only for Business Users, For Now

It’s worth noting that Secure Calls is currently restricted to businesses, and is not available for personal or individual Truecaller accounts. Only businesses subscribed to the paid Truecaller for Business tier will be able to access and deploy this secure calling functionality.

Conclusion

As online scams and impersonation tactics grow more sophisticated, Truecaller’s Secure Calls feature arrives at a crucial time. By combining real-time call authentication with clear visual indicators, the platform is helping both businesses and users feel more secure. For companies that frequently interact with customers over calls, Secure Calls is not just an add-on—it’s a critical trust-building tool in a digital-first world.

With global rollout and early adoption by forward-thinking brands like NoBroker, this feature could set a new standard for business-to-customer communication security.