WhatsApp is reportedly working on a new feature that will allow users to link their Instagram profiles directly to their WhatsApp accounts. This development was first spotted by WABetaInfo in WhatsApp Beta for iOS version 25.7.10.70 and is currently being tested with a limited number of beta testers.

How the Feature Works

Once fully implemented, users will have the option to add their Instagram profile links to their WhatsApp profiles. This link would be displayed beneath their profile name and picture, making it easier for contacts to connect with them across Meta’s ecosystem.

Optional Linking: Users can choose whether to link their Instagram accounts or keep them separate.

Privacy Controls: WhatsApp will reportedly integrate this feature with its existing privacy settings, allowing users to choose who can see their linked Instagram profile.

Visibility Options: Users may get settings such as ‘Everyone,’ ‘My Contacts,’ ‘My Contacts Except,’ and ‘Nobody’ to control access to their linked Instagram account.

Possible Expansion to Other Meta Platforms

Currently, the feature is being tested exclusively for Instagram. However, there is speculation that WhatsApp may extend this functionality to other Meta-owned platforms like Facebook and Threads in the future. This integration would further unify Meta’s ecosystem, making it easier for users to interact across different social networks.

Current Testing Phase

The Instagram profile linking feature is presently accessible only to select beta testers through Apple’s TestFlight program. According to WABetaInfo, the feature is still under development and may be rolled out to more beta testers in the coming weeks. A similar feature had previously been tested for WhatsApp for iOS but was not widely released.

WhatsApp Business and Instagram Linking

Notably, WhatsApp Business users already have the ability to manually link their Instagram profiles through a separate authentication process. This new feature, if rolled out, would streamline the linking process for personal WhatsApp accounts as well.

Availability and Future Rollout

As of now, WhatsApp has not officially confirmed when this feature will be available to all iOS users or whether it will extend to Android devices. However, given Meta’s continued focus on cross-platform integration, it is expected that a wider release could happen in the coming months.

Conclusion

The ability to link Instagram profiles with WhatsApp accounts could enhance user connectivity within Meta’s ecosystem, offering a seamless way to transition between platforms. With privacy controls in place, users will have the flexibility to manage their visibility preferences. As WhatsApp continues testing, a broader rollout may be expected soon, potentially including additional Meta platforms in the future.