Audio Technica has unveiled its latest wireless earbuds, the ATH-TWX7, in India, bringing cutting-edge audio features and top-tier performance. Designed for audiophiles and tech enthusiasts alike, these earbuds feature LDAC High-Resolution Audio and a dedicated noise-cancellation processor powered by MEMS technology. Let’s dive into the comprehensive details of these premium earbuds.

Key Points

Launch: Audio Technica ATH-TWX7 wireless earbuds officially launched in India.

Price: Priced at ₹19,990 with exclusive discounts during the Amazon Great Indian Festival.

LDAC Support: High-resolution 24-bit/96kHz audio with LDAC codec for superior sound quality.

Noise Cancellation: Advanced MEMS microphone technology with a dedicated noise-cancelling processor.

Ambience Control Mode: Allows ambient sound while filtering loud noises for situational awareness.

Battery Life: Up to 6.5 hours of playback on a single charge, extending to 20 hours with the charging case.

App Integration: Fully customizable equalizer and sound settings are available through the Audio Technica CONNECT app.

Features of Audio Technica ATH-TWX7

The Audio Technica ATH-TWX7 earbuds are packed with premium features aimed at delivering an unmatched listening experience for audiophiles and casual users alike.

LDAC Codec for High-Resolution Audio

The ATH-TWX7 earbuds support LDAC, offering high-resolution 24-bit/96kHz audio for superior sound quality. This ensures that users experience crisp and clear audio with an extended frequency range, making every note and detail audible.

MEMS Technology and Advanced Noise Cancellation

Equipped with Micro-Electromechanical Systems (MEMS) microphones, the ATH-TWX7 captures environmental noise through beamforming technology. Combined with a dedicated noise-canceling processor, it filters out background sounds in real-time, making these earbuds ideal for busy or loud environments.

Ambience Control for Enhanced Awareness

The Ambience Mode is designed for users who want to hear important background sounds, such as conversations or announcements, while reducing loud, unwanted noises. This feature provides a balance between full immersion and staying connected with surroundings.

Custom Sound with Audio Technica CONNECT App

Users can personalize their audio experience through the Audio Technica CONNECT app, which allows access to multiple preset equalizers and sound profiles. The app also manages touch controls, enabling users to customize volume, playback, and other functions.

Specifications of Audio Technica ATH-TWX7

Driver: 5.8mm high-resolution drivers for enhanced sound reproduction.

Noise Cancellation: MEMS microphones with beamforming technology and a noise-cancelling processor.

Ambience Mode: Filters loud noise while allowing essential ambient sound.

Battery Life: Up to 6.5 hours of playback on a single charge, with a total of 20 hours including the charging case.

Charging: Supports both USB-C and Qi wireless charging.

Connectivity: Multipoint pairing allows the earbuds to connect to multiple devices simultaneously.

Water Resistance: IPX4 rated for protection against sweat and water splashes.

Ear Tips: Includes four sizes (XS, S, M, L) of replaceable silicon ear tips.

Voice Controls: Supports voice commands through third-party assistants like Google Assistant and Siri.

Pricing and Availability

The Audio Technica ATH-TWX7 is priced at ₹19,990 in India. However, customers can take advantage of exclusive offers during the Amazon Great Indian Festival, including a ₹1,250 instant discount on OneCard credit card purchases, and ₹1,500 off with SBI credit cards.

The earbuds are available through Amazon and Audio Technica’s retail partners. The sale starts with early access for Prime members on September 26, 2024, while the official sale begins on September 27, 2024, and runs until October 30, 2024.

Conclusion

The Audio Technica ATH-TWX7 earbuds bring a premium listening experience to the Indian market with features like LDAC high-resolution audio, advanced noise cancellation, and ambience control. Its MEMS microphone technology, along with a customizable sound profile via the Audio Technica CONNECT app, makes these earbuds perfect for users who value high-quality sound and flexibility. With long battery life, versatile charging options, and water resistance, the ATH-TWX7 is built for both casual users and audiophiles looking for high-end wireless earbuds.