WhatsApp is reportedly working on a new feature that will allow small businesses to send campaign messages to their customers more easily. This feature will be available in a future update of the app, and it is aimed at helping small businesses connect with their customers more efficiently.

WhatsApp’s current business API allows larger companies to reach their customers, but small businesses have encountered difficulties. To address this issue, WhatsApp is developing a new feature that will enable small businesses to create personalized promotions, reminders, and holiday sale updates and send them to their customers in a more efficient way.

The Latest WhatsApp Beta for Android 2.23.9.23 Update

According to the latest WhatsApp beta for Android 2.23.9.23 update, businesses can now create a message template that includes the name of the customer and more. After sending a campaign message, businesses will be able to track their performance to check how it helps them grow their business.

The feature will be available for a fee that may vary from country to country. However, since this is a business tool, campaign messages will not be available in the customer app.

Advantages for Small Businesses

This new feature will make it easier for small businesses to connect with their customers and promote their products or services. With this new feature, small businesses will have a better chance of reaching their target audience, increasing their sales, and expanding their customer base.

The ability to create campaign messages is still under development, and it will be released in a future update of the WhatsApp Business beta. This feature will be a great addition for small businesses looking to enhance their communication with customers on the popular messaging app.